Professional Photography

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Resources

Hotel Marketing: The Marketing Strategy Guide for Hotels

SiteMinder: A Guide to Boosting Hotel Bookings and Revenue

This guide will help you optimize your hotel listings on YCS Agoda to attract more bookings and maximize revenue.

YCS Agoda: How to Optimize your Hotel Listings

This guide will delve into the essentials of hotel photography and how it can elevate your Hotel’s visual performance.

Hotel Photography: The Hotel Guide to Visual Performance

In the dynamic landscape of hospitality, staying ahead means leveraging the right technologies. For hotel groups seeking to increase revenue, streamline operations, and elevate the guest experience, Sabre Hospitality and its SynXis® platform provide powerful, integrated solutions to meet these needs.

Sabre Hospitality: A Guide for Hotels to Increase Sales

Booking com Extranet: Ultimate Guide for Hotels & Resorts

Hotels and Resorts, discover everything you need to know to maximize conversion on Expedia Partner Central

Expedia Partner Central: The Essential Handbook for Hotels

Priceline Partner Central: How to Maximize Your Bookings

Learn essential content moderation strategies for enterprises. Explore AI-driven tools to maintain brand integrity, compliance, and quality in user-generated visuals

Understanding Content Moderation: A Guide for Enterprises

This guide explores how hotel brands can harness OTAs to boost visibility, optimize distribution strategies, and balance OTA bookings with direct reservations to maximize profitability.

Online Travel Agencies (OTAs): The Guide for Hotels & Resorts

HotelTonight Extranet: How to Optimize your Hotel Listings

Customer retention is crucial for the long-term success of food tech companies, especially in a highly competitive market.

5 Proven Tactics to Improve Customer Retention in Food Tech

In the world of eCommerce, food delivery, real estate, and B2C sales, the right visuals can dramatically enhance engagement, loyalty, and profits. However, the hurdles of scaling photo operations, improving image quality, and reducing expenses are real challenges for big businesses. That's where the OCUS API for Imagery Platform comes in. Find out how it transforms the game.

The OCUS API for Imagery Platform Explained

Finding freelance photographer jobs can be challenging, but the right online platforms can make the search much easier. 

10 Best Online Platforms for Freelance Photographer Jobs

Freelance photography offers the flexibility and creative freedom many professionals seek, but securing consistent work remains a challenge. Freelance job boards have become essential tools for photographers looking to find projects and build their portfolios.

Why Photographers Should Use Both General and Dedicated Photo Job Boards

Whether you're capturing a chef's masterpiece or enhancing your business's food visuals, the right food photos are essential. Let's get you there with our top tips for flawless food photography.

Food Photography 101: How to Take and Get Perfect Food Photos

Food photography is not just about crafting an aesthetically pleasing image, but about igniting a craving in the observer. Achieving this impact demands an understanding of various elements that influence perception. Beyond artistic flair, these aspects delve into human sensory response, a subject extensively researched by scientists. In this blog, we'll explore their findings and how they can elevate your food photography.

10 Tips for the Best Food Photography Backed By Science + Infographic

Explore the transformative potential of AI as it revolutionizes eCommerce, enhancing operations, and empowering retailers to exceed customer expectations.

Anticipating Customer Needs: 11 Best Use Cases of AI in eCommerce

Corporate photography is a cornerstone in defining a company's prowess and niche expertise. Visuals are paramount in sculpting a business’s brand identity, and crucial for  web presence and social media engagement. Explore these 4 strategies to enhance your corporate imagery.

4 Strategies to Level Up Your Corporate Photography

No matter your sector, from food tech to real estate or hospitality to tourism, staying informed of the latest trends and challenges in the photography industry is imperative if you wish to remain competitive and expand your business.

The Photography Industry: Where We Are And Where It's Headed

As we move into 2024, the hotel industry continues to evolve, driven by technological advancements, changing consumer preferences, and a heightened focus on sustainability.

2024 Trends to Watch Out for in the Hotel Industry

Visual storytelling is a powerful marketing tool, especially in the food delivery industry, where visuals play a crucial role in attracting and engaging customers.

Visual Storytelling Techniques for Food Delivery

The role of a Chief Marketing Officer (CMO) in the food tech industry is undergoing a significant transformation. As the industry evolves, CMOs must adapt to new responsibilities and challenges that reflect the dynamic landscape of food technology, delivery platforms, and customer expectations.

Investing in professional food photography can make a significant difference in customer engagement and sales for food delivery apps.

The Role of Professional Photography in Creating Effective Food Delivery App Menus

User-generated content is crucial for sculpting brand image and cultivating a strong community presence. Integrating authentic consumer-driven content not only boosts brand loyalty but also fortifies trust. To stay ahead in the market and grow your business, leveraging user-generated content is non-negotiable.

Increasing Conversion Impact of UGC: 2024 Edition

In the digital era, professional food photography drives online sales, with a 25% increase seen in brands using it. We offers seven steps for mastering restaurant menu photography.

7 Tips for Taking Amazing Restaurant Menu Photos

Enhancing brand performance is a must-do for any business, and it turns out that imagery is the secret weapon to achieve it.

Say Goodbye to Low-Quality Images With These Photo Enhancer Tools

High-quality photos are essential for showcasing your hotel and attracting guests.

10 Best Practices for Capturing Stunning Hotel Photos

Facing low conversion rates and the pressures of diversification, marketplaces are now seeking new revenue streams beyond traditional sales commissions. A key strategy lies in providing sellers with standout product images, which not only tackles these issues but also simplifies operations. Learn more. 

How Images Can Boost Your eCommerce Revenue?

Creating mouth-watering food photos for your delivery app menu is essential to attract customers and drive sales. 

10 Best Practices for Capturing Mouth-Watering Food Photos for Your Delivery App Menu

Our brains excel at processing visuals faster than any other type of communication. Explore our top 9 strategies for boosting your image performance.

9 Hot Tips for Improving Image Performance

Highlighting a property's appeal in the real estate market is crucial, from aerial drone captures to virtual walkthroughs. This blog guides you through the essentials of taking top-notch home photos, offering practical tips for preparing for photoshoots and snapping pictures that stand out.

How to Get Better Real Estate Photos: 7 Photoshoot Tips for Homes

Discover the secrets to maximizing web visuals with OCUS CEO Thibaud Lemmonier. Dive into expert insights on enhancing image performance, boosting SEO, and mastering strategies for engaging users and elevating web performance.

Picture Perfect: The Importance of Aesthetic and Technical Image Performance

Artificial Intelligence (AI) is revolutionizing marketing strategies across industries, and food tech is no exception.

How AI is Transforming Food Tech Marketing

OCUS Case Study - Uber Eats North America

eBook: How to maximize Real Estate revenue potential with user generated content.

Industry insights in sharp focus.